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Professional PR & Marketing Course

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course
$75.00
PR Marketing
  • Overview
  • Curriculum

The 36 videos, tons of practical assignments and a wealth of inside information contained in this course teach you the basic principles of Public Relations, Marketing and Sales, and is a MUST to attain and ensure consistent income and productivity. It is strongly recommended you do the Basic Staff Training Course first, as this course contains basic information you will need in order to fully understand the Professional PR & Marketing Course materials. IA#14070701

Click here for a curriculum of this course (link opens in a new window).

Course Features

  • Lectures 46
  • Quizzes 36
  • Students 18
  • Certificate Yes
  • Assessments Yes
CoursescourseProfessional PR & Marketing Course
  • Introduction 6

    • Lecture1.1
      Introduction
    • Lecture1.2
      Orientation
    • Lecture1.3
      Public Relations & Marketing Glossary
    • Quiz1.1
      Orientation Exam 1 question
    • Lecture1.4
      Misunderstoods & Marketing
    • Quiz1.2
      Misunderstoods & Marketing Exam 2 questions
  • PR & Marketing Basics 20

    • Lecture2.1
      Promote or Organize?
    • Quiz2.1
      Promote or Organize? Exam 3 questions
    • Lecture2.2
      Gross Income Senior Datum
    • Quiz2.2
      Gross Income Senior Datum Exam 1 question
    • Lecture2.3
      The Value of Central Files
    • Quiz2.3
      The Value of Central Files Exam 2 questions
    • Lecture2.4
      PR, Marketing & Sales
    • Quiz2.4
      PR, Marketing & Sales Exam 3 questions
    • Lecture2.5
      The Three Grades of PR
    • Quiz2.5
      The Three Grades of PR Exam 3 questions
    • Lecture2.6
      ARC in Marketing
    • Quiz2.6
      ARC in Marketing Exam 2 questions
    • Lecture2.7
      Keeping a Promotion Folder
    • Quiz2.7
      Keeping a Promotion Folder Exam 2 questions
    • Lecture2.8
      Vital Data on Promotion
    • Quiz2.8
      Vital Data on Promotion Exam 2 questions
    • Lecture2.9
      A Basic Principle of Promotion
    • Quiz2.9
      A Basic Principle of Promotion Exam 3 questions
    • Lecture2.10
      The Basics of Marketing
    • Quiz2.10
      The Basics of Marketing Exam 3 questions
  • Surveys & Buttons 18

    • Lecture3.1
      Copywriting
    • Quiz3.1
      Copywriting Exam 4 questions
    • Lecture3.2
      Your Audience
    • Quiz3.2
      Your Audience Exam 2 questions
    • Lecture3.3
      A General Survey
    • Quiz3.3
      A General Survey Exam 3 questions
    • Lecture3.4
      Survey Buttons
    • Quiz3.4
      Survey Buttons Exam 2 questions
    • Lecture3.5
      Creating Survey Questions
    • Quiz3.5
      Creating Survey Questions Exam 4 questions
    • Lecture3.6
      Surveys
    • Quiz3.6
      Surveys Exam 4 questions
    • Lecture3.7
      Buttons Are Not the Message
    • Quiz3.7
      Buttons Are Not the Message Exam 3 questions
    • Lecture3.8
      How to Position Your Company
    • Quiz3.8
      How to Position Your Company Exam 2 questions
    • Lecture3.9
      Instant Impression
    • Quiz3.9
      Instant Impression Exam 3 questions
  • Constructing an Ad 10

    • Lecture4.1
      The 7 Points of an Ad
    • Quiz4.1
      The 7 Points of an Ad Exam 2 questions
    • Lecture4.2
      Assuming the Audience Viewpoint
    • Quiz4.2
      Assuming the Audience Viewpoint Exam 2 questions
    • Lecture4.3
      Attracting Interest
    • Quiz4.3
      Attracting Interest Exam 2 questions
    • Lecture4.4
      Shotgun Marketing
    • Quiz4.4
      Shotgun Marketing Exam 3 questions
    • Lecture4.5
      The Professional Viewpoint
    • Quiz4.5
      The Professional Viewpoint Exam 1 question
  • Automating Your PR and Marketing 10

    • Lecture5.1
      Repetition of Message
    • Quiz5.1
      Repetition of Message Exam 3 questions
    • Lecture5.2
      Automating Your Marketing
    • Quiz5.2
      Automating Your Marketing Exam 1 question
    • Lecture5.3
      Hiring the Public Relations Person
    • Quiz5.3
      Hiring the Public Relations Person Exam 2 questions
    • Lecture5.4
      Good Manners & PR
    • Quiz5.4
      Good Manners & PR Exam 3 questions
    • Lecture5.5
      Too Little Too Late
    • Quiz5.5
      Too Little Too Late Exam 2 questions
  • PR and Marketing Advices 11

    • Lecture6.1
      Money Spent on Promotion
    • Quiz6.1
      Money Spent on Promotion Exam 2 questions
    • Lecture6.2
      Where to Spend Your Marketing Dollars
    • Quiz6.2
      Where to Spend Your Marketing Dollars Exam 1 question
    • Lecture6.3
      Pulling Out the Stops
    • Quiz6.3
      Pulling out the Stops Exam 2 questions
    • Lecture6.4
      Your Organization’s Image
    • Quiz6.4
      Your Organization’s Image Exam 2 questions
    • Lecture6.5
      Your Organization’s Image Policy
    • Lecture6.6
      Flourish and Prosper
    • Quiz6.5
      Flourish and Prosper Exam 1 question
  • Sample Marketing Programs 7

    • Lecture7.1
      Sample PR & Marketing Programs
    • Lecture7.2
      Community Speaking Program
    • Lecture7.3
      Customer Appreciation Week Program
    • Lecture7.4
      Getting Referrals Program
    • Lecture7.5
      Postcards to New Public Mailing Program
    • Lecture7.6
      Public Relations Campaigns Program
    • Lecture7.7
      Final
  • Overview
  • Curriculum
$75.00
NOTE: You have to pass these courses before you can enroll this course.
  • Basic Staff Training Course
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